Seo Makes Your Website Superb

Why is article marketing so important in 2009?

2009-07-04T06:51:00.000-07:00

If you follow the seo forums, you’ll notice that an old search engine marketing strategy is now suddenly everyone’s “seo strategy” of choice. Yes, I’m talking about article marketing.

With everyone even remotely interested in achieving decent search engine rankings turning to article marketing, it is critical for your website’s success that you fully understand what traditional article marketing is about and how you can benefit from it. Note that as search engines become smarter with reciprocal links, article marketing - especially the sort of marketing that guarantees good results - will require some expert knowledge.

How traditional article marketing works

You write (or pay someone to write it) a 600-word article, takes out a list of 100-200 article directories, and submits your article to all of them (or you could hire someone to do that as well). In a week or so, your article is accepted and published by the article directories, not to mention thousands of websites who pick up articles from these directories.

Then, after a week or two of submitting the article, search engines pick it up and suddenly see hundreds, if not thousands, of new links to your site. Your ranking benefits thanks to the sheer number of links you’ve built.

Over a period of time, after several article submissions, you notice an improvement in your search engine rankings at the next algorithm update. Yes, those links have made all the difference, and now your site is starting to get higher search engine placement.

If you want maximum results for your article marketing, you would be best served by adopting the following main tactic:

Use articles as link building tools

First: Submit your articles to the top article directories, in the category that is the closest match to your topic. Over time you will notice that other websites pick up and display your articles. Once this happens…

Next: You should contact the owners of those websites and tell them that you will write a unique article SPECIFICALLY for their website. In this article, guess what you’ll do? You’ll include an in text link using your chosen anchor text that will point directly to your main money web page.

Using this method to get quality links is one of the very best, and very little used methods of getting high quality links to your websites.

Avoiding Duplicate Content Penalties

Ideally, you shouldn’t publish articles that you submit on your own website – this “may” help you avoid the duplicate content penalty a bit. On the other hand, this does not address the concern that carbon copies of your article will suddenly pop up in hundreds of places on the Internet. To deal with this, you can use one or more of the following techniques:

1. Post the article on your website, and wait for it to be indexed by the major search engines

before you submit it to the article directories.

2. Post the full article on your website and submit “half” of it to the article directories (works

best if you have a 1000 words+ article).

3. Have your writer create a second, different version of the article. Then, you can submit that version to the directories while keeping the original on your site.

Deep Linking

Instead of just putting links to your main site page, link to a few inner pages of your site from within the article text. Of course, the inner pages must be relevant to the article topic. This will help spread the link popularity you receive throughout the site. Deep links are one of the ways search engines use to evaluate the value of links.

Themed Links

Use different articles for different purposes. For example, you could have one article promoting your main website, another promoting your new book (and linking to the order page), and yet another article linking to your newsletter signup page. The key is to remember that articles also mean traffic, and along with deep links, getting traffic to the key money-making areas of your site is very important.

Article marketing is very powerful. Use it to its fullest…

Get quality links through article directory submission

2009-07-04T06:25:00.000-07:00

Search engine optimization is getting more and more difficult by the day. The search engines are evolving at an incredible speed, making it harder for us SEOs to rank our websites highly.

With that said, there are a few tried and true principles that we need to do when optimizing our website. The first of which, and the one that I always tell people to concentrate on is getting quality, 1 way links pointing to your website.

The more quality links you can get pointing to your website, the higher you will rank, period.

While there are many black hat tricks and tactics that you can do for short term gain, I would suggest NOT spending your time on those things. I would focus my entire effort on figuring out how to get other websites to link to yours without you linking back to them. That is the biggest key to ranking well in Google, Yahoo, and MSN.

Doing this is easier said that done. One of the easiest known ways to get quality, one way links is by finding website directories and then submitting your website to them. This can be a very tedious process, but always a very rewarding process at the same time.

You can either submit your articles to these directories manually, pay someone to do it for you, OR you can use one of the article directory submission programs out there. The best program for the money that we've found is a program called Article Submitter.

This program allows you to submit your articles to over 700 article directories and can save you an incredible amount of time in doing so. You simply enter your article details into the software once, and then select the directory you would like to submit to. The software will then, automatically fills in all of the submission criteria for each directory and allow you to quickly submit your articles.

Not only does this save you time in submitting your articles, but it saves you an incredible amount of time in just finding these free directories online. I highly suggest grabbing an article submission program if you decide to take advantage of one of the easiest ways to get quality, 1 way links to your website.

Free Article Submission Software Gets You TONS of Quality, 1-way Links!

2009-07-04T04:06:00.000-07:00

With the search engine evolving each and every day, it's absolutely critical to not fall into the trap of following the latest and greatest craze for ranking highly in the search engines. Things such as cloaking, keyword stuffing, blog spamming etc. are things that worked at one time, but are definitely not something that will last in the long run. Your website will either get banned for doing something like that, or you simply won't get ranked anywhere and your effort will be in vain.

With that said, now is the time to start taking your business seriously. There are legitimate ways to increase your search engine ranking that will always be effective at not only increasing your search engine ranking, but also at building your credibility in your chosen niche, generating quality leads to your business, and not to mention, getting your name and business in front of lots of people around the world.

What's this method I'm referring to? Article Submission. Article Submission really isn't anything shockingly new, but the problem up until now has been the fact that although submitting your articles to article directories was an incredible way to increase your search engine rankings, it took one heck of a long time to actually find these directories, and then fill in all of the required criteria for submission.

This is where the brand new, free software program comes into play. This software will allow you to submit your articles to literally hundreds of popular article directories all over the world. Only a few mouse clicks and you'll be able to instantly submit your articles. It's taken the tedious process of finding and filling out these submission forms, incredibly easy and fast.

Article Submitter Review

2009-07-01T07:23:00.000-07:00

While article submission isn't anything shockingly new to the world of SEO, many people STILL don't do it... and for good reason. It takes so incredibly long to do manually.

I'll admit, I had tried article submission at one point, but after I finally found a few article directories to submit my articles to, and then after manually copying and pasting my information into the required textboxes on each submission site, I quickly realized that my time could be better spent doing something else.

Then I came across a free program created by Brad Callen and Bryxen Software, Inc. that allows you to automatically submit your articles to hundreds of article directories with a few mouse clicks. Basically all I had to do was input my article criteria into the software, ONCE! Then, the program would automatically fill in all of the required data at each of the submission websites. Pretty incredible if you ask me. The only part I didn't understand was why the program is free...but I can't argue with that suppose. The software currently contains around 700 article directories, all free to submit your articles to. It is the most straightforward program that we've come across, in that all you need to do is:

Click on the directory you want to submit to

And then the program will automatically fill in your article details. Then, you simply click the submit button and your article is instantly submitted to the directory. Then, you can move to the next directory, go through the list, and by the time you're finished you'll have roughly 700 one way links pointing to your website.

I can't think of any easier way to get links. Of course, if you're going to get links this quickly, it's important to submit different variations of your articles, to make things look more natural to the search engines.

You can do this very easily via Article Submitter when you create your project in the beginning.

The software is constantly being updated and there is an incredible community of users established that all work together to make the software better and better, so you know you're getting great value for the money.

Click here to check out the software.